What we Do
US Retail Is Hard. We make it easy.
US retail can be tough, full of hurdles and stiff competition. That’s where the Ministry of Trade comes in—we make it easy. We use our know-how and wide-reaching connections to help our partners navigate through this tricky terrain.
We know the ins and outs of the US retail world, helping our clients get their products on shelves swiftly and smoothly. By being the one go-to contact and handling all the retail relationships, we remove the hassle and headache, letting our partners focus on what they do best.
Areas of Expertise
Sales Analytics
We use advanced data tools to delve into sales performance. Analyzing metrics like sales volume and customer behavior, we provide actionable insights for decision-making, leading to enhanced pricing strategies and growth opportunities.
Replenishment Strategies
By monitoring inventory levels and predicting demand, we prevent stock shortages and ensure optimal product availability. Our approach reduces carrying costs and markdown, improves efficiency, and prevents lost sales.
Buyer Relationships
Our team nurtures buyer relationships, securing favorable terms and costs. We coordinate promotions to increase product visibility and customer attraction, fostering long-term sales growth, and ensuring mutually successful relationships with merchants.
E-commerce Servicing
We offer comprehensive e-commerce support, optimizing product listings and addressing customer concerns promptly. Our digital marketing strategies increase online visibility, attracting new customers to our clients' online stores, and capitalizing on forward-thinking omni-channel opportunities.
↓
Omni-Channel Structure & Implementation
We don’t just have the tools and strategies to help you ace Omni - we get the work done so you can focus on the big picture.
✓ Store
✓ Pickup
✓ Delivery
✓ Direct-to-Consumer
Digital Merchandising
In order to win, you need to maximize your digital shelf presence.
We know how customers shop online and we know how to make your products stand out, so your brand gets the most mileage in the omni world.
Digital Strategy For Complex Assortments
We bring clarity to confusing item catalogs.
✓ Multi-packs
✓ Combo-packs
✓ Virtual Packs
✓ Pack Size Variations
✓ Variant Groups
Top to Bottom Product Marketing Strategy
You only get one chance to make a first impression. We work with you to make sure no matter which of your items a customer sees, your brand gets off on the right foot.
We love to share our strategies, plans, and results with your buyers so they know you’re the most forward-thinking supplier in their category. Grow your relational equity with your buyers and keep winning at retail.
Content Optimization
Find the best approach and then repeat it over and over again - that’s what we do for each of your items.
We leverage all of your best product and brand content to create item experiences that are clear and consistent. When the content is great, customers trust your brand and purchase your products.
SEO & Item Copy
Writing strong product copy is hard. We make it easy… very easy.
Our proprietary tools make quick work of even the largest and most complex item assortments.
Don’t spend hours and hours wondering what to say about each product anymore. We work with you to get incredible content for every item in a fraction of the time.
Rich Media
Show your buyers that you’re making a serious investment in omni with rich media.
For each of your items, we tell the story of your brand and product, highlighting what makes your products the right choice for shoppers. Best-in-class results are what we achieve for our clients, and we can do it for your brand too.
Item Setup & Management
There’s no way around it: setting up and maintaining items is time consuming. And it’s only getting more difficult, and taking up more hours.
Thankfully, we have your back. We streamline the item creation process so your team can spend more time focusing on their important work, and less time being bogged down by endless item spreadsheets.
Promotion, Holiday, & Feature Execution
Don’t miss the chance to capitalize on important omni sales opportunities.
We work with your team to help you get the most out of every opportunity, determining what programs you’re eligible for, and strategizing special offers that make sense for your business while also deepening your partnership with your buyers.
Policy Navigation
Sometimes the best investment you can make is the one that gives you the peace of mind in knowing you’re doing things right.
We read the fine print and stay up to date on the latest news, developments, rules, requirements, and best practices that keep you on the right side of the business. This includes everything from implementing the latest updates in your category Style Guide, to staying on top of your order defect rates, all the way to mitigating your risk for fines for item configuration non-compliance.
Go Far Together
“Go far together” - it’s what we do with our clients. There aren’t any silver bullets or quick fixes in the world of retail, and that’s why we don’t sell ourselves that way. We know that success in omni retail is based on solid, long-term strategies that get executed one day at a time in a partnership.
We know when we combine our retail skills and network with your products, we can all win at retail and truly go far together.
We want to earn your business
Reach out to us and let’s get a conversation going about your needs and what the Ministry can do to grow your business today.
If you’d like to know more, reach out to us HERE.
FAQ
-
The Ministry of Trade operates as a master broker, expertly navigating the intricate US retail landscape.
With vast, encompassing relationships with both prominent and emerging retailers, we ensure diverse market penetration. Our expansive network of specialists is meticulously trained to manage multifarious business components, facilitating seamless transactions, optimal product placements, and proficient market analyses. We leverage our extensive knowledge and connections to negotiate advantageous deals, fortifying partnerships between suppliers and retailers.
Our all-encompassing approach guarantees elevated market presence and enhanced profitability, making us the linchpin in the supply chain, seamlessly connecting products with retail shelves.
-
The Ministry of Trade implements a collaborative pricing model, emphasizing a thorough understanding of our clients’ market position, potential, and objectives. We work meticulously with clients to mutually determine an appropriate commission rate for all US ventures. This customized approach ensures alignment with their strategic goals and financial capacities.
Subsequently, we leverage our extensive network, acting as the singular point of contact, to simplify interactions and manage various retail relationships. This streamlined approach, coupled with our tailored commission structures, allows clients to navigate the diverse and dynamic US market with ease, focus, and enhanced profitability.
-
Every business is different, and the needs for your business are going to look different than the needs for someone else’s. We’ll work with you to understand what steps you’ve already been taking and what steps you need to be taking, based on your unique situation.
You’ll also find that the omni world is always changing. What you don’t need today might be the thing you need tomorrow. That’s part of why we partner with our clients over a longer period of time, so that we’re able to see what needs you have before you start having problems, so we can be delivering results for you early and often.
-
No matter what you’re selling, “omni” applies to you. The big retailers know that having a unified customer experience in store and online is the future, and they’re pushing all supplier brands to get on board with the program. The partners that they want are the suppliers who are taking initiative with forward-thinking omni strategies and solutions that make purchasing easy for the customer, and encourage the customer to come back for more.
Suppliers who miss the “omni” boat may be at risk for more than they realize.
The Ministry creates meaningful omni stories for your brand and products that are then communicated to your buyers, putting you in a strong position to leverage your omni investments for greater retail partnership in store and in club.
We make your first impression count, big time - every time.
And we build your brand’s omni equity, one well-executed strategy at a time.